In the apotheosis of postmodernity that we are currently subjected to sincerity is hard to find. The alt-fact (propaganda) & alt-right (white supremacist) are unscrupulously disingenuous at dissembling. The social justice left has balkanized due to self-inflicted “No True Scotsman”-ship. Hipster irony in the early aughts was at least performative – a joke that everyone was in on; and even if you didn’t think it was funny, you at least knew it was a joke. Now, just about everybody is a revanchist.

The tools used to make nothing mean anything, and anything mean nothing have been so refined that 140 characters can take 10,000 of analysis to unpack. Speed, volume, and anonymity create so much noise that there might as well be no signal.

I used to think hipster irony was the problem & that sincerity was the answer. I was wrong. Postmodernity is the problem.

I still think sincerity is the answer.